French equestrian wholesaler and manufacturer Ekkia is bringing its stylish clothing and fashionable designs to BETA International 2018, where it will continue as sponsor of the Fashion Show for a fifth year. This popular feature, famed for its striking choreography and foot-tapping soundtracks, will be named after the company’s Equi-Thème brand.
Eye-catching digital images provide a stunning backdrop for this showcase of country clothing and rider wear, with the cream of autumn/winter collections put on parade. The Equi-Thème Fashion Show is the first port of call for the trade fair’s audience of industry buyers on the lookout for new stock.
Ekkia director Eric Imiola said, “The Fashion Show at BETA International is the place to unveil our new Equi-Thème collections to customers in a fun and modern way, and we are so fortunate to be sponsoring this event once again. Our new collections appeal to the modern-day rider and owner, and have been developed to be more technical but fashionable, making our clothing a must-have for each season.”