Thursday, August 17, 2017
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Service and Sales – Powerful Partners for Profit

Stellar customer service – it’s good business practice, and yet many companies drastically underestimate its value in terms of pence, pounds and profit. Many...

Diversification – worth the risk?

Expanding and diversifying stock can be a great way to boost profits and appeal to the wider ‘countryside’ market, but it isn’t without risk....

PPC – Making sense of your platform options

Pay Per Click delivers commercial benefits unlike any other marketing medium, including almost instantaneous visitors direct to your digital door, to incredibly detailed data...

Five fresh ideas for your marketing in 2017

In the marketing world, no two years are even remotely similar. Every 12 months brings fresh opportunity and more than a fair share of...

How to use Twitter to drive engagement

Are you looking for more replies, engagement, clicks and retweets for your Twitter efforts? Let’s be honest – any business that takes the time to...

After the event – Maximising momentum after a trade fair

So, you’ve exhibited at an influential equine trade show – you made the investment and now, post-event, it appears the buzz of potentially boosting...

BETA International – Make 2017 Your Best Event Yet

BETA International serves as the UK’s flagship event for any business in the equine industry – whether launching a new product or marketing your...

Your sales funnel: the key to creating consistent business

A sales funnel is a strategic process that, in essence, creates customers. It’s a literal step-by-step process that transitions potential customers or clients, into...

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Latest article

Regional Director shortlisted for global industry award

Amy Starkey, Regional Director of the Jockey Club Racecourses East Region, has been shortlisted under the Leadership category of the Leaders Under 40 Awards...

EquiSal Tapeworm

The EquiSal Tapeworm Test works by using saliva that horse owners collect themselves. The test is scientifically proven to diagnose tapeworm burdens with high...