Trade talk with HŪF Design: What they don’t tell you about exporting – thoughts of a novice exporter

12th July 2017

The increased sales and volume of interest from abroad justified my decision to exhibit at BETA International this year.  I had to pinch myself when I received the orders from Belgium, Australia and Canada which meant I could meet the minimum order quantity imposed by the factory for an export deal. There are plenty of…

Trade talk with HŪF Design: Emma who?

22nd June 2017

In 2015, I launched a product onto the Equestrian Market – a designer feed scoop called the SKŪP. To my surprise and delight it won the BETA Innovation Award (for horse equipment and horse clothing) at its launch. My name is Emma Lawton and I can’t remember a time when horses weren’t the focus of…

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