Prestige strengthens commitment to UK market with landmark seminar

Prestige Italia has reaffirmed its commitment to the UK market following a seminar for saddle fitters, retailers and industry professionals at Saddlers’ Hall, London, on 5 June 2026.

The event attracted 45 delegates from across England, Wales, Scotland and Ireland, making it one of Prestige UK’s largest gatherings in recent years. Hosted by the Prestige UK team alongside colleagues from the company’s Italian headquarters, the seminar focused on technical education, product innovation, commercial development and strengthening relationships across the sector.

Representing Prestige Italia were Roberto Antoniazzi, Head of Sales, Adnan Redouane, Area Manager UK, and Jasmin Scomparin, Technical Consultant. They were joined by UK representatives Michael Darley, Catherine Powell and Claire Galer.

Adnan said: “Having the opportunity to host this seminar at Saddlers’ Hall was a true privilege for Prestige. It is an iconic venue with deep roots in the history of our industry, and it perfectly reflects the heritage, craftsmanship and values we share as a brand. Bringing together such a strong and engaged community of fitters, retailers and partners in this setting made the day even more meaningful and clearly underlined our long-term commitment to the UK market.”

Delegates participated in technical sessions exploring the Prestige product range, saddle innovation, fitting technology and future product development initiatives. The programme also provided insight into the company’s UK marketing and commercial plans for 2026 and beyond.

Key messages from the seminar
• Increased investment in UK marketing, training and sponsorship activity.
• Enhanced support and education for retailers and saddle fitters.
• Greater emphasis on customer engagement and partner development.
• Continued focus on sustainability, including renewable energy investment and carbon reduction objectives.

Michael commented: “The day was a great success. So good to see both current and new fitters looking at the brand. Exciting times ahead.”

The seminar concluded with networking and commercial discussions, leaving delegates with a clearer understanding of Prestige’s strategic direction and the support available to UK partners moving forward.